This is the gate that sits inside a generate‑and‑repair ad pipeline for a baby-care brand's Singapore market. Ten do-not-say rules run before any model is called — each traces to the brand’s own substantiation footnotes, Singapore’s advertising code, regulator precedent, or real customer complaints. Load a sample below to see it fire, or write your own line and test it.
Start with a sample
The first card is the brand’s own published copy. The middle two are real outputs from the shipped pipeline run: the same variant before and after the bounded repair agent (its rewrite had to re-enter this exact gate). Every card loads into the fields below and runs instantly.
Or write your own
A hook is the ad’s scroll-stopping first line; the caption is the body copy (and any video-script beats). Pick the product line the ad is for — two rules are line-specific.
The ten rules, and the evidence behind them
A claims gate without receipts is a toy. Every rule below exists because of something citable: a substantiation footnote the brand itself publishes, a code clause, a regulator decision, or what real customers wrote in public reviews.